This privacy notice tells you what to expect us to do with your personal information.

Contact details

What information we collect, use, and why

Lawful bases and data protection rights

Where we get personal information from

How long we keep information

Who we share information with

Sharing information outside the UK

How to complain

Contact details

Email

info@sensationsocials.com

What information we collect, use, and why

We collect or use the following information to provide services and goods, including delivery:

Names and contact details

Addresses

Purchase or account history

Payment details (including card or bank information for transfers and direct debits)

Account information

We collect or use the following information for the operation of customer accounts and guarantees:

Names and contact details

Addresses

Payment details (including card or bank information for transfers and direct debits)

Purchase history

Account information, including registration details

We collect or use the following information for service updates or marketing purposes:

Names and contact details

Marketing preferences

Purchase or viewing history

We collect or use the following information to comply with legal requirements:

Name

Contact information

Any other personal information required to comply with legal obligations

We collect or use the following personal information for dealing with queries, complaints or claims:

Names and contact details

Address

Account information

Purchase or service history

Relevant information from previous investigations

Customer or client accounts and records

Lawful bases and data protection rights

Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.

Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:

Your right of access – You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for. Read more about the right of access.

Your right to rectification – You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete. Read more about the right to rectification.

Your right to erasure – You have the right to ask us to delete your personal information. Read more about the right to erasure.

Your right to restriction of processing – You have the right to ask us to limit how we can use your personal information. Read more about the right to restriction of processing.

Your right to object to processing – You have the right to object to the processing of your personal data. Read more about the right to object to processing.

Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you. Read more about the right to data portability.

Your right to withdraw consent – When we use consent as our lawful basis you have the right to withdraw your consent at any time. Read more about the right to withdraw consent.

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our lawful bases for the collection and use of your data

Our lawful bases for collecting or using personal information to provide services and goods are:

Consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.

Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.

Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:

1. Fulfilling Orders and Customer Support -To deliver the goods or services you purchased, process your payments, and provide ongoing customer support, troubleshooting, or order updates. 2. Standard Business Operations -To manage customer accounts, maintain accurate financial records, and handle day-to-day administrative tasks required to run our business efficiently. 3. Website Security and Fraud Prevention -To detect, prevent, and investigate fraud, unauthorised access, or other illegal activities, ensuring our website and IT systems remain safe and secure."4. Direct Marketing (to Existing Customers) -To send updates about our new products, special offers, or services that are similar to what you have previously bought or shown interest in, which you can opt out of at any time." 5. Improving Services (Analytics) -To analyse how visitors interact with our website so we can fix technical bugs, improve user experience, and optimise our product offerings.

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Our lawful bases for collecting or using personal information for the operation of customer accounts and guarantees are:

Consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.

Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.

Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:

1. Performance of a Contract (Primary Basis -We process your personal data because it is necessary for the performance of a contract to which you are a party, or to take steps at your request before entering into a contract. This includes creating and maintaining your client account, granting secure access to your digital deliverables, and honouring any service guarantees or service level agreements (SLAs) associated with your web design, AI automation, or marketing projects. 2. Legitimate Interests (Secondary Basis) -We also rely on legitimate interests to manage your customer account efficiently. This includes administrative actions such as resetting passwords, verifying account ownership, tracking project milestones within your portal, and running routine security audits to prevent unauthorised access to your account.

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Our lawful bases for collecting or using personal information for service updates or marketing purposes are:

Consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.

Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.

Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:

1. Service Updates (Transactional & Informational) -To keep you informed about important changes to our services, system updates, terms amendments, or critical operational announcements that affect your account. 2. Marketing to Existing Customers (Soft Opt-In) -To send you tailored details about our new products, exclusive promotions, or seasonal offers that align closely with your previous purchases or inquiries. 3. Business Growth and Personalisation -To analyze consumer trends and optimize our promotional campaigns, ensuring we only deliver marketing content that remains highly relevant and useful to you. 4.Opt-Out Right -To respect your control over your data by providing a clear, instant 'unsubscribe' link in every single marketing or update email we send."

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Our lawful bases for collecting or using personal information for legal requirements are:

Consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.

Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.

Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:

1. Service Delivery & Business Operations -To deliver your custom web designs, configure AI automation systems, manage digital marketing campaigns, and handle client account onboarding. 2. Legal, Financial, and Tax Compliance -comply with corporate governance laws as a limited company, maintain precise digital sales records, and report Corporation Tax and VAT data to HMRC. 3. Service Updates & Marketing (via Email) -To email you essential updates regarding your active design or AI projects, and to send promotional insights about new marketing strategies, which you can opt out of instantly. 4. System Security & Fraud Prevention -"To protect our digital assets, client portals, and automated workflows from cyber threats, unauthorized access, and data breaches. 5. Website Analytics and Optimization -To analyze visitor behavior on our site using analytics tools, helping us troubleshoot software bugs, improve user experience, and optimize our digital agency services.

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Our lawful bases for collecting or using personal information for dealing with queries, complaints or claims are:

Consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.

Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.

Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:

Managing Queries, Complaints, and Claims -To investigate, resolve, and respond to your inquiries, customer service complaints, or disputes regarding our web design, marketing, or AI services. This processing is necessary to provide high-quality client care and to establish, exercise, or defend any potential legal claims against our limited company.

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Where we get personal information from

Directly from you

Publicly available sources

Market research organisations

Third parties:

On occasion, we may receive information about you from external sources, such as:Professional social networks (e.g., LinkedIn) if you connect with our digital marketing campaigns.Public business registers (e.g., Companies House) to verify your business details before signing a contract.

How long we keep information

For more information on how long we store your personal information or the criteria we use to determine this please contact us using the details provided above.

Who we share information with

Data processors

Google LLC (Web Analytics and Technology Sector, USA / Globally).

This data processor does the following activities for us: They analyze website visitor behavior, monitor traffic patterns, and measure the performance of our web design and digital marketing content.

Google LLC (Google Workspace) (Cloud Communication and IT Sector, USA / Globally).

This data processor does the following activities for us: They host our corporate email infrastructure, store client communications sent to info@sensationsocials.com, and manage our digital calendar appointments.

Others we share personal information with

Professional or legal advisors

Relevant regulatory authorities

Organisations we’re legally obliged to share personal information with

Sharing information outside the UK

Where necessary, we will transfer personal information outside of the UK. When doing so, we comply with the UK GDPR, making sure appropriate safeguards are in place.

Organisation name: Google LLC (Google Workspace & Google Analytics)

Category of recipient: Cloud Communication, IT, and Web Analytics Sector

Country the personal information is sent to: USA

How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)

Organisation name: Stripe Payments Europe, Ltd.

Category of recipient: Financial Technology and Payment Processing Sector.

Country the personal information is sent to: Ireland (EU).

How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)

Where necessary, our data processors may share personal information outside of the UK. When doing so, they comply with the UK GDPR, making sure appropriate safeguards are in place.

Organisation name: Google LLC (Google Workspace & Google Analytics)

Category of recipient: Cloud Communication, IT, and Web Analytics Sector

Country the personal information is sent to: United States

How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)

Organisation name: Stripe Payments Europe, Ltd.

Category of recipient: Financial Technology and Payment Processing Sector

Country the personal information is sent to: Ireland (EU)

How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)

How to complain

If you have any concerns about our use of your personal information, you can make a data protection complaint to us:

Online: https://sensationsocials.com/contact/

Email: info@sensationsocials.com